REAL ESTATE CRM Course in chennai

749 Ratings

REAL ESTATE CRM – Property Sales & Agency Management Course in Chennai

Master property sales management, customer relationship management, lead tracking, and real estate business operations with Edubrights’ REAL ESTATE CRM – Property Sales & Agency Management training in Chennai. This course is designed for students, freshers, real estate professionals, sales executives, CRM administrators, property consultants, agency managers, and working professionals who want to streamline real estate operations and improve customer engagement using CRM solutions.

Gain hands-on experience with property listings, lead management, customer interactions, sales pipeline tracking, marketing automation, reporting, and real-world real estate CRM projects through practical industry use cases.

Key Highlights:

✅ Real-Time Real Estate CRM Projects & Property Management Use Cases

✅ Live Instructor-Led Training by Experienced CRM & Real Estate Industry Experts

✅ Hands-On Practice with Real Estate CRM Platforms

✅ Real Estate CRM Fundamentals & Property Sales Management Concepts

✅ Lead Generation, Lead Tracking & Customer Lifecycle Management

✅ Property Listings, Inventory Management & Sales Pipeline Monitoring

✅ Customer Relationship Management & Client Engagement Strategies

✅ Property Booking, Follow-Ups & Deal Closure Workflows

✅ Marketing Automation & Real Estate Campaign Management

✅ Agent Performance Tracking & Agency Operations Optimization

✅ Reports, Dashboards & Real Estate Business Analytics

✅ Integration with Marketing, Sales & Property Management Systems

✅ Resume Building, Portfolio Development & Mock Interview Preparation

✅ Career Guidance, Placement Assistance & Certification Support

✅ Flexible Online, Classroom & Weekend Training Options

✅ Corporate Training for Real Estate Agencies, Property Consultants & Sales Teams

Build practical Real Estate CRM expertise, streamline property sales processes, improve client relationships, and become industry-ready for careers in Real Estate CRM Administration, Property Sales Management, Agency Operations, Customer Relationship Management, and Business Development.

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₹16000

₹45000

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Case Studies and Projects

Hours of Training

20+

Placement Assurance

100%

Expert Support

Yes

Support & Access

Lifetime

Certification

Yes

Skill Level

All

Language

All

Course Objectives

1. Centralized Lead Management in Real Estate Operations

Manage enquiries from property portals, referrals, and walk-ins in a unified CRM system to avoid missed leads and improve conversion tracking.

2. Structured Sales Pipeline Control

Track every customer from enquiry to site visit to booking stage using CRM workflows to improve sales visibility and closure efficiency.

3. Property Data Accuracy & Management

Maintain updated property listings, pricing, and availability status to ensure sales teams always work with correct information.

4. Automated Agent Assignment System

Distribute leads automatically to sales agents based on location, budget, and property category to reduce manual delays.

Popular Techniques Covered in This Course

1. Real Estate Lead Tracking Operations

2. CRM Pipeline Management

3. Property Listing Administration

4. Customer Interaction Logging

5. Sales Funnel Monitoring

6. CRM Automation Handling

7. Data Entry & Validation Accuracy

8. Dashboard Reporting Skills

9. Team Coordination Workflow

10. CRM Tool Navigation & Usage

Get Hands-on Knowledge about Real-Time Projects

Project 1

1. Multi-Channel Lead Capture System

Project 2

2. Automated Property Allocation System

Project 3

3. Sales Funnel Optimization Dashboard

Project 4

4. Customer Follow-Up Automation Model

Project 5

5. Real Estate Inventory Synchronization System

Key Features

Edubrights offers REAL ESTATE CRM – PROPERTY SALES & AGENCY MANAGEMENT Training in virtual mode with expert trainers. Here are the key features,

40 Hours Course Duration

100% Job Oriented Training

Industry Expert Faculties

Free Demo Class Available

Completed 500+ Batches

Certification Guidance

Curriculum

Module 1: Introduction to Real Estate CRM

Real estate CRM landscape: purpose-built vs general CRM for property
Key platforms: Salesforce for Real Estate, Follow Up Boss, and LionDesk
Real estate CRM objects: Leads, Contacts, Properties, Listings, and Deals
Real estate sales process: enquiry, viewing, offer, and completion lifecycle

Module 2: Lead Management for Real Estate

Lead sources: portals, referrals, open houses, and web forms
Lead routing: assigning property enquiries to agents by area and type
Lead nurture: long-cycle follow-up for buyers and sellers
Lead scoring: prioritising hot prospects by intent and engagement

Module 3: Property and Listing Management

Property record: address, type, size, features, and valuation
Listing management: status tracking from instruction to sale
Property matching: matching buyer requirements to available listings
MLS and portal integration: syndicating listings to property portals

Module 4: Client Management and Relationships

Buyer profiles: capturing requirements, budget, and preferences
Seller management: appraisal, instruction, and marketing coordination
Landlord and tenant management for lettings agencies
Client communication history: calls, emails, viewings, and feedback

Module 5: Viewing and Offer Management

Viewing scheduling: booking and confirming property viewings
Viewing feedback: capturing buyer responses post-viewing
Offer management: logging, negotiating, and tracking offers
Sales progression: conveyancing milestones from offer to exchange

Module 6: Marketing Automation for Real Estate

Property alert emails: automated match notifications to buyers
Valuation request workflows: nurturing appraisal leads
Email drip campaigns: seller and buyer education sequences
Social media integration: listing promotion automation

Module 7: Reporting and Agency Analytics

Agent performance: listings taken, sales agreed, and conversion rates
Pipeline value: total value of properties under offer and in progression
Marketing source analysis: ROI by lead source and channel
Branch and team performance dashboards for agency management

Module 8: Capstone Project and Assessment

Real estate CRM setup: lead routing, property records, and pipelines
Buyer-property matching workflow and viewing scheduling simulation
Agency performance dashboard and marketing source report build
Final assessment and course certification

Receive Training From Our Skilled and Effective Trainers

Experience in the Industry Learn from real estate technology consultants and agency CRM specialists who have implemented CRM solutions for residential, commercial, and lettings agencies managing hundreds of properties and thousands of client relationships.

Backgrounds at the Top Our real estate CRM trainers have worked at property technology companies and estate agency groups deploying CRM systems that centralise listings, client management, and sales progression workflows.

Clear & Effective Teaching Real estate lead management, property records, listing management, buyer-seller workflows, viewing scheduling, offer tracking, marketing automation, and agency analytics are explained with practical property industry examples.

Hands-On Learning Focus Students configure real estate CRM pipelines, manage property listings, schedule viewings, automate property alert emails, track offers, and build agency dashboards through structured hands-on lab exercises.

Up-to-Date Knowledge Trainers keep content current with leading real estate CRM platform releases, property portal API integrations, AI-powered lead scoring for real estate, and evolving proptech CRM best practices.

About Our Course Certification*

Our institution offers a recognized REAL ESTATE CRM – PROPERTY SALES & AGENCY MANAGEMENT certification that validates your ability to design and prototype professional user interfaces efficiently. This certification enhances your design portfolio and prepares you for collaborative projects in real-world environments. Gain practical skills through hands-on training and assessments.